The Bicycle Industry, Now Committed to Packaging

The Confederation of the European Bicycle Industry (CONEBI) and Cycling Industries Europe (CIE) committed to removing redundant packaging from their supply chain. This has since become a pledge, and other companies are copying the use of this sustainability technique.

According to Manuel Marsillo, General Manager of CONEBI, this technique is on the path of and helps to strengthen the European Green Deal, many companies are already moving to higher heights with their CSRs and heading directly into the Green transition and Circular Economy full of mindfulness.

Kevin Mayne, CEO of CIE, basically stated that making Europe cleaner, healthier and more livable, cycling is becoming the number one choice. In order to meet the demands and expectations, the industry should incorporate sustainability into their sector. CIE and CONEBI have begun and will continue to manage the obstacles nationwide and promote initiatives and actions industry wide, because the sustainability packaging technique will impact the environment in a positive way.

According to Louisa Holbrook, Head of Sustainability of Brompton, We are elated that cycling can now implement, correlate, and ease environmental and social barriers. In light of the climate emergency, we rely on our bike manufacture laurels. Sustainable packaging might be just the tip of the mountain, but very beneficial and I am pleased by this gesture, work and manifestation.

With unified participation within the bicycle industries, commencing a circular economy for packaging and adding to the European Commission’s target, all packaging revamping, mainly plastics was stimulated by the Ellen MacAuthur Foundation’s ‘New Plastics Economy Initiative’ and ‘Global Commitment’ conjointly with the UN Environment Programme. This pledge is countersigned by the US based People for Bikes.

Cycling Industry Sustainable Packaging Commitment:

1.Sharing and endorsing the common vision for more circular and sustainable packaging solutions with your supply chain partners.

2.Working with supply chain partners to reduce problematic plastic packaging and eliminate unnecessary packaging within your supply chain by 2025.

3.Working with supply chain partners to ensure that all supply chain packaging is reusable, recyclable, or compostable by 2025.

4.Working with supply chain partners to increase recycled content within packaging materials by 2025.

5.Creating customer / retail facing packaging commitments, which align with or exceed the common vision by 2025. (Only relevant if your company is responsible for creating / purchasing customer or retail facing packaging).

6.Sharing progress and updates with the wider cycling industry through the CONEBI / CIE Sustainability working group forum.