2023 Taipei Cycle Show Exceeds Expectations

The 2023 Taipei Int'l Cycle Show & TaiSPO attracted the first returning foreign buyers after the removal of Covid-era border restrictions, and the enthusiasm at the show exceeded expectations. Manufacturers noted that around 70% of their usual foreign customers came back this year, and the forums held during the first three days were all full, which also surpassed expectations. According to TAITRA's statistics, the two shows together attracted 5,400 buyers from 81 countries, the top five countries of origin were Japan, South Korea, United States, Singapore, and Germany. There were also 20,000 domestic show-goers, which represented an increase of 71% compared with last year.

The two biggest topics during this year's show were the inventory problem and the issue of sustainability; focal bike types consisted of e-bikes, e-cargo bikes, light e-road bikes, and gravel bikes. The market's ability to digest inventory has been far slower than anticipated, and many buyers have continued to slash or delay their orders, which has led to heavy pressure on manufacturers. It's generally believed that at least another one year to year and a half will be needed to digest inventory of mid-/low-end bikes, and probably five months in the case of high-end bikes. This year will consequently be an extremely tough and uncertain time for the global bicycle industry, and there is not much optimism about 2024. Nevertheless, the "CYCLENOW" proposed by TBA Chairman Robert Wu should help the industry boost its competitiveness and stave off disaster.

Many of this year's exhibitor firms emphasized the topics of sustainability, environmental protection, and recycling, etc. In particular, the members of the BAS alliance headed by Giant have been actively working to promote sustainability, which also highlights the bicycle industry's determination and effort to realize ESG and sustainability. The "Resilience, Sustainability and Beyond Forum" held on day 2 of the show focused on the themes of "sustainable innovation" and "movement technology." At this event, which was attended by over 400 persons from the industry, European and American corporate leaders and domestic industry and academic experts shared their observations of global trends. The WBIA held the "Sustainable Supply Chain Principles Event," which proposed sustainable supply chain principles for the industry, and recommended that companies adjust their supply chain and production processes in order to achieve the greatest possible environmental benefit; Giant, SRAM, and Decathlon were invited to share their sustainability experience at this forum, which sought to lead the bicycle industry's green transformation through international interchange.

E-bikes have become a fast-growing mainstream bike type, and many auto, motorcycle, and high-tech companies have been jumping on the micro-mobility bandwagon. For instance, the veteran auto parts makers Valeo and Mahle, and the Italian motorcycle brands Polini and Ducati have all piled into the ranks of e-bike manufacturers. Taiwan's Acer has crossed industries to introduce its ebii e-bike and Predator Extreme e-scooter. At the Taipei Cycle Show's "Cargo Bike & Urban Mobility" pavilion, buyers were treated to a classified display of cargo bikes and different types of parts and accessories, letting them quickly find supply chain vendors in Taiwan meeting their needs and regulatory standards.

According to the professional bicycle media Wheel Giant, there was a huge increase in the number of foreign buyers picking up copies of Taiwan Bicycle Source (TBS) and Global E-Bike Source (EBS) at the Wheel Giant booth, and there was also a big increase in buyers, especially European buyers, inquiring about e-bikes and related products.

The 2024 Taipei Cycle will be held March 6-9, 2024.