Messingschlager has partnered with software specialist Campudus GmbH to implement the industry-standard Veloconnect interface, streamlining digital communication with over 1,200 specialist retailers and OEM customers worldwide.

As one of Europe’s largest bicycle parts importers, Messingschlager supplies wholesalers and OEMs in more than 60 countries. The integration of Veloconnect enables direct access to real-time product data, pricing, availability, and online ordering across a portfolio of over 30 brands, including KMC, Brose, SRAM, and in-house brands M-Wave and MOCA.

“With Veloconnect, we’re enhancing the efficiency of our processes while providing our retail partners with faster and more reliable access to key product data,” said Toni Messingschlager, Technology Director and Board Member.

Campudus’ Veloconnect Server has been seamlessly integrated into Messingschlager’s ERP system, ensuring scalable and automated data exchange. As an official partner of DiBike and VSF, Campudus ensures ongoing support for the latest Veloconnect standards.

Messingschlager plans to adopt more advanced Veloconnect features to further simplify and enhance digital collaboration with retail partners.